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Asset Entities Signs Agreement with Netflix Star Jas Leverette to Build Digital Dog Training Community

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Asset Entities Inc.
Asset Entities Inc.

DALLAS, Nov. 21, 2024 (GLOBE NEWSWIRE) -- Asset Entities Inc. (“Asset Entities” or “the Company”) (NASDAQ: ASST), a provider of digital marketing and content delivery services across Discord and other social media platforms, and a Ternary Payment Platform company, announced today that famed dog behavioralist Jas Leverette, star of the Netflix show Canine Intervention, has selected Asset Entities to Design, Develop and Manage his dog training community server on the Discord social community platform, and has entered into an agreement with the Company to collaborate on building a subscription-based digital dog training community on Discord.

This new digital community will feature personal instruction from Jas and his team at his San Jose, California dog training facility, Cali K9, on such canine skills as obedience, socialization, behavior modification, agility, and puppy training, and will provide dog owners with assorted problem-solving strategies.

Considered one of today’s most popular dog training media influencers with over 460,000 followers on Instagram and 220,000 followers on TikTok, Mr. Leverette rose to fame in February 2021 when he began hosting Canine Intervention, a worldwide Netflix TV reality show focused on dog training. Throughout the series, which takes place in Oakland, California, Mr. Leverette demonstrates various innovative strategies to resolve a full range of canine obedience issues, including solutions that also adjust the behavior of dog owners. Through his expertise, the show has become celebrated as a useful tool for the thousands of households who love their sometimes-misbehaving pets, but who are unable to afford the services of a professional dog trainer.

His popularity on Canine Intervention has also led to many other appearances by Jas on such programs as the Ellen DeGeneres Show, Access Hollywood, TMZ, Dr. Phil, and numerous news and lifestyle shows.

Mr. Leverette’s expertise and engaging personality have enabled him to assemble a star-studded list of celebrity clients. In the sports world, these include Stephen Curry and Jonathan Kuminga of the Golden State Warriors, former Las Vegas Raiders and Seattle Seahawks running back Marshawn Lynch, Pittsburgh Steelers running back Najee Harris, various players from the San Francisco 49ers and Los Angeles Rams, and two-time former welterweight world champion boxer Andre Berto.

Among entertainers, Jas currently provides dog training services to Michael B. Jordan, Kevin Hart, Demi Moore, Rico Love, Jason Derulo, Mozzy, Coi Leray, Nef the Pharaoh, Draya Michele, Holly Robinson Peete, and Sage the Gemini. He also works with several Silicon Valley and San Francisco executives, including those from Pacific Gas and Electric, and the San Francisco Mint.