News organizations are struggling to cover media figures and politicians peddling delusions
CNN Business · Daniel Mihailescu/AFP/Getty Images

Some news organizations are beating around the bush when covering prominent figures who hold detestable views, many of which are wholly unhinged from reality.

That has been on display over the last 24 hours on three different fronts: In stories about Robert F. Kennedy, Jr. In stories about Rep. James Comer. And in stories about Andrew Tate.

Those three figures are typically not mentioned in the same sentence. But they are all benefiting from one common shortcoming of news organizations: the failure to describe in clear-eyed terms the outrageous — and often dangerous — ideas that some politicians and commentators peddle to millions.

Comer is referred to as the Republican House Oversight Committee chair. Kennedy as a Democratic presidential contender. And Tate as a social media influencer.

None of that is enough.

“This type of normal language news organizations use doesn’t communicate how unhinged some of this stuff is,” media columnist Margaret Sullivan told me Tuesday. “The language of news gets very watered down and it’s flattened and it’s hard for people consuming it to understand it’s not normal stuff.”

“The truth is not coming across,” Sullivan added.

In fairness, news outlets often do include a hair of context. For example, Kennedy might be referred to as an “anti-vaccine activist” at some point in a story. But such a moniker, often buried paragraphs deep into an article, fails to adequately convey to people tuning in or reading online how deranged and insidious the falsehoods he promotes are.

Just in the past week, Kennedy has suggested that supposed chemicals in the water supply are causing children to become transgender, that wi-fi causes cancer, and that cell phone usage causes brain tumors.

“Anti-vaccine activist” simply does not capture that level of conspiratorial disinformation. And it doesn’t capture the real harm the falsehoods Kennedy spewed about vaccines did during the height of the Covid-19 pandemic when countless lives could have been saved if people had not bought into a disinformation campaign that led them to reject widely available vaccinations.

Dr. Jonathan Reiner, a professor at George Washington University’s medical school and a CNN medical analyst, noted to me Tuesday that news organizations largely cover Kennedy as a “quirky firebrand,” but he has a long history promoting dangerous “science disinformation.”

“On multiple occasions, he’s compared Covid vaccines to Nazi concentration camp experiments,” Reiner noted to me, rhetorically asking, “Does this sound like the discourse of a grounded person?”