3 Stocks for Baby Boomers to Reach Their Goals

If you're one of millions of baby boomers who've either retired or are approaching retirement, the stock market can serve as an ideal place to help you reach your goals. But finding the best stocks suited for that task is easier said than done.

So we asked three top Motley Fool investors to each discuss a stock that they believe fit the bill for baby boomers today. Read on to learn why they chose Facebook (NASDAQ: FB), Wal-Mart (NYSE: WMT), and 3M (NYSE: MMM).

A person holding a pen with one hand, pressing buttons on a calculator with the other.
A person holding a pen with one hand, pressing buttons on a calculator with the other.

IMAGE SOURCE: GETTY IMAGES.

Harnessing the power of social media

Steve Symington (Facebook): There's no arguing that Facebook is already the social media world's 800-pound gorilla. But it's poised to continue growing both its top and bottom lines at an impressive clip, and I think baby boomers -- or any investor, for that matter -- would do well to pick up shares today.

For one, Facebook grew its daily and monthly active users by an incredible 16% year over year last quarter, to 1.37 billion and 2.07 billion people, respectively. And while Facebook is free, it's effectively monetizing that base through advertising, sales from which climbed 49% last quarter to over $10.1 billion. Its quarterly earnings skyrocketed 79% to $4.7 billion.

But in case you're wondering how long Facebook can keep this up, note that around two-thirds of the world's 7.6 billion people still don't have access to the internet -- something Facebook is helping to solve through its ambitious Internet.org initiative -- leaving the company with a massive long-term runway for growth as those new users come online.

However, responsibly making the most of its reach isn't always easy; Facebook's founder and CEO, Mark Zuckerberg, lamented that the platform was used to "sow mistrust" during last year's U.S. election cycle -- actions that ran contrary to Facebook's goal to "help people connect and bring us closer together."

As a result, Facebook is making massive investments in security that will impact its bottom line in the near term. But that should only reinforce its leadership position and the trust of its users over the long term.

Retail's greatest turnaround play

Leo Sun (Wal-Mart): A few years ago, it looked like Amazon.com would crush Wal-Mart, so the superstore frantically slashed prices across its disheveled stores. But Wal-Mart eventually made a comeback under CEO Doug McMillon, who took over the top job in late 2014.

McMillon focused on turning thousands of Wal-Mart stores into fulfillment centers for online orders, started offering curbside pickup and home deliveries, expanded its digital ecosystem with more efficient apps and payment systems, and matched Amazon blow for blow with lower prices and big single-day sales events.