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10 of the best Warren Buffett quotes of all time

Investing legend Warren Buffett has long been a “must follow” for investors. As CEO of Berkshire Hathaway, Buffett generated nearly 20 percent annualized returns for shareholders from 1965 to 2024, compared to 10.4 percent for the S&P 500 stock index. Buffett is one of the greatest investors of all time, and his words are closely followed by investors, particularly those from his annual letter to shareholders of his conglomerate Berkshire Hathaway.

Now, with Warren Buffett deciding to step down from the CEO role at the end of 2025, it’s a great moment to relive some of his greatest quotes. Buffett’s ability to speak about complex topics in simple terms and explain his investment philosophy so clearly makes him one of the most quotable investors ever.

Here are some of the best Warren Buffett quotes of all time.

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Best Warren Buffett quotes on investing and life

1. “A simple rule dictates my buying: Be fearful when others are greedy, and be greedy when others are fearful.”

This simple rule shows how important Buffett thinks managing your emotions is in order to be a good investor. Markets are made up of human beings who get overly optimistic at times and overly pessimistic at other times. Understanding these two emotions can help you take advantage of market conditions and profit as an investor.

2. “It’s far better to buy a wonderful company at a fair price than a fair company at a wonderful price.”

Buffett got his start buying the cheapest stocks he could find, but over time he evolved to focus on businesses with strong underlying economics. While poor businesses may be able to be purchased cheaply and sold for a profit after a slight improvement in results, good businesses reward their shareholders over time as the business grows and compounds.

3. “Price is what you pay; value is what you get.”

Buffett is probably the most famous practitioner of value investing, which involves buying stocks at a discount to their intrinsic value. When Buffett talks about value, he’s talking about what the underlying business will produce for its shareholders in terms of earnings and cash flow. Then he hopes to pay an attractive price that accounts for the business’s underlying fundamentals.

4. “Big opportunities come infrequently. When it’s raining gold, reach for a bucket, not a thimble.”

Here, Buffett highlights the importance of making big bets when prices are attractive. He’s long been an advocate for talented investors concentrating investments in their best ideas. After buying a stake in Apple in 2016, the position grew to more than 50 percent of Berkshire’s equity portfolio, though Buffett has been selling the iPhone maker’s shares in 2024.