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Ahold Delhaize promoted two of its executives, announcing on Wednesday that Sanja Krajnovic will serve as chief supply chain officer and Keith Nicks will serve as chief commercial and digital officer.
Krajnovic joined as executive vice president ADUSA Distribution and ADUSA Transportation in 2022; Nicks previously served solely as chief digital officer for the food retail group.
Ahold Delhaize USA noted in a press release that Krajnovic has overseen the transformation of the company’s supply chain “into an integrated self-distribution model, enhancing operations, driving increased efficiency and savings, and improving safety performance, retention, and culture.”
That transformation earned ADUSA Distribution and ADUSA Transportation spots in the 2025 Top Employers in the U.S. by the Top Employer Index.
“Given the scope of her role leading one of the largest supply chains on the East Coast, with more than 20 distribution centers and an expansive transportation network, it is important to have Sanja and her teams represented within our U.S. leadership group,” J.J. Fleeman, Ahold Delhaize USA CEO, said in a press release. “Sanja has helped further solidify our self-distribution model as a competitive edge in the markets where the U.S. brands operate, with nearly 90% of our network now self-distributed.”
Krajnovic previously served as senior vice president of store operations at Dollar General and as group vice president, global supply chain logistics, at Target.
Nicks, in his expanded role, will oversee Ahold’s commercial capabilities in the U.S., including private brands and merchandising services. In his role as chief digital officer, Nicks will bring those brands and merchandising branches of the business together through various digital capabilities, such as retail media, omnichannel marketing, product experience and design, and ecommerce fulfillment partnerships, the company said.
“By uniting leadership for commercial and digital, we continue to drive simplicity and effectiveness with teams focused on both strategy and value across the full commercial ecosystem,” Fleeman said. “He is a trusted advisor, passionate about our business of selling groceries and is recognized throughout the organization for being a dedicated leader who drives innovation, performance and change, and I am excited about all he will bring to this role.”
Prior to joining Ahold, Nicks served in a variety of leadership roles at Food Lion, including category manager, director of operations, director of marketing, and director of loyalty and digital marketing.