Curious about your cancer risk, or if your child might develop learning disabilities? There’s a genetic test for that—but it may not be accurate
The direct-to-consumer genetic testing movement started small, with a lone U.K. firm in the late ’90s. Since then, the industry has globalized, bypassing doctors and aiming straight for curious and worried consumers—to the tune of $1.56 billion last year. · Fortune · Photo illustration by Fortune; original photos by Getty Images

Have a health question? These days, there’s probably a genetic test for that.

Glimpsing your risk of developing common chronic conditions like Type 2 diabetes, cancer, and Parkinson’s disease is as easy as snagging a relatively inexpensive at-home testing kit, swabbing your cheek, chucking the box in the mail, and waiting.

The direct-to-consumer genetic testing movement started small, with a lone U.K. firm in the late ’90s promising data on how one’s genes affected their metabolism. Since then, the industry has globalized, bypassing doctors and aiming straight for curious and worried consumers—to the tune of $1.56 billion last year. It’s expected to grow by nearly 25% annually, according to a 2023 report.

Now, a new wave of expanded genetics tests is flooding the market—social media feeds, at least—and complicating matters. Some promise to predict the gender of your baby, your child’s predisposition to learning disabilities, how specific medications might interact with your genetics, and even how prone you are to developing ear wax (not kidding).

Not all information provided by such tests is useful or accurate. And not all of the accurate information can be acted upon, experts caution. Often, disease can’t be prevented

How’s a patient to smartly navigate the muddy waters of convenient—but confusing—consumer genetics? The key, according to experts: being educated.

“Be a savvy consumer”

“Getting people comfortable with genetics and learning about it, and how it might impact themselves and their families, I think that’s all a good thing,” Dr. Christine Eng, professor of molecular and human genetics at the Baylor College of Medicine in Houston, tells Fortune.

Key among the facts savvy genetic-testing consumers should know: The answers you receive—say, that you don’t carry a particular mutation that predisposes you to a disease—don’t necessarily mean you’re free and in the clear. There may be multiple genetic factors that predispose one to a condition, as is the case with Alzheimer’s disease and breast cancer.

“If you get a negative test back, you may think you’re completely risk-free for that condition, when, in fact, you didn’t get a comprehensive-enough test,” Eng advises.

Another tip: If a test is promising clear-cut answers on a complex trait—say, whether or not your child will develop learning disabilities—“go with skepticism,” Brianne Kirkpatrick, medical communications manager at testing giant 23andMe and licensed genetic counselor, tells Fortune.

“Be a savvy consumer in the sense that if a claim sounds too good to be true, it probably is.”