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Key Takeaways

• ESPN announced details of its new direct-to-consumer streaming service on Tuesday, including that it will share the same name as the network.

• The service will have two tiers, priced at around $30 and $12 per month, or $300 and $120 for annual subscriptions.

• The streaming service also can be bundled with Hulu and Disney+.

Sports fans will have yet another new way to stream live games later this year, when ESPN launches its direct-to-consumer streaming service around $30 per month for an unlimited plan and $12 a month for a "select" tier.

The Walt Disney Co. (DIS) subsidiary announced pricing on Tuesday and confirmed that the streaming service will share the same name as the network itself, ESPN. Disney CEO Bob Iger hinted at the coming announcement in last week's earnings call.

Higher Tier Will Include All of ESPN's Sports Broadcasts, Channels

The new service will have two tiers, and each can be bundled with Disney+ and Hulu, both with and without ads. The higher-level tier will be cost about $30 a month or $300 annually, and allow consumers to watch all of the live sporting events broadcast on any linear ESPN channel.

The lower tier, at about $12 per month or $120 annually, will give users access to content previously assigned to the ESPN+ service, plus a "robust library of exclusive studio shows, on-demand replays, acclaimed original content, and more." The company said the launch date will be announced this summer.

In January, Disney, Fox (FOX), and Warner Bros. Discovery (WBD) abandoned plans for a joint sports streaming service.

Disney shares are up less than 1%, on pace to close higher for a sixth straight session. They are essentially flat for the year.

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