Estimating The Intrinsic Value Of Jiayuan International Group Limited (HKG:2768)

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Today we'll do a simple run through of a valuation method used to estimate the attractiveness of Jiayuan International Group Limited (HKG:2768) as an investment opportunity by taking the foreast future cash flows of the company and discounting them back to today's value. I will be using the Discounted Cash Flow (DCF) model. It may sound complicated, but actually it is quite simple!

Companies can be valued in a lot of ways, so we would point out that a DCF is not perfect for every situation. If you want to learn more about discounted cash flow, the rationale behind this calculation can be read in detail in the Simply Wall St analysis model.

Check out our latest analysis for Jiayuan International Group

Crunching the numbers

We use what is known as a 2-stage model, which simply means we have two different periods of growth rates for the company's cash flows. Generally the first stage is higher growth, and the second stage is a lower growth phase. In the first stage we need to estimate the cash flows to the business over the next ten years. Seeing as no analyst estimates of free cash flow are available to us, we have extrapolate the previous free cash flow (FCF) from the company's last reported value. We assume companies with shrinking free cash flow will slow their rate of shrinkage, and that companies with growing free cash flow will see their growth rate slow, over this period. We do this to reflect that growth tends to slow more in the early years than it does in later years.

Generally we assume that a dollar today is more valuable than a dollar in the future, so we discount the value of these future cash flows to their estimated value in today's dollars:

10-year free cash flow (FCF) forecast

2020

2021

2022

2023

2024

2025

2026

2027

2028

2029

Levered FCF (CN¥, Millions)

CN¥1.85b

CN¥1.75b

CN¥1.69b

CN¥1.66b

CN¥1.65b

CN¥1.66b

CN¥1.67b

CN¥1.69b

CN¥1.71b

CN¥1.74b

Growth Rate Estimate Source

Est @ -8.77%

Est @ -5.54%

Est @ -3.28%

Est @ -1.69%

Est @ -0.58%

Est @ 0.19%

Est @ 0.74%

Est @ 1.12%

Est @ 1.38%

Est @ 1.57%

Present Value (CN¥, Millions) Discounted @ 14%

CN¥1.6k

CN¥1.4k

CN¥1.1k

CN¥991

CN¥866

CN¥762

CN¥674

CN¥599

CN¥534

CN¥476

("Est" = FCF growth rate estimated by Simply Wall St)
Present Value of 10-year Cash Flow (PVCF) = CN¥9.0b

The second stage is also known as Terminal Value, this is the business's cash flow after the first stage. The Gordon Growth formula is used to calculate Terminal Value at a future annual growth rate equal to the 10-year government bond rate of 2.0%. We discount the terminal cash flows to today's value at a cost of equity of 14%.