Net Neutrality Repeal Gives Democrats Fresh Way to Reach Millennials

The Federal Communications Commission vote on Thursday to roll back net neutrality rules could galvanize young voters, a move Democrats hope will send millennials to the polls in greater numbers and bolster their chances in next year’s elections.

Democrats are hoping to paint the repeal of the rules by the FCC, which is now chaired by President Donald Trump appointee Ajit Pai, as evidence Republicans are uninterested in young people and consumer concerns at large.

“The American public is angry,” said FCC Commissioner Jessica Rosenworcel, a Democrat. She added that the actions of the Republican majority have “awoken a sleeping giant.”

Attitudes toward “net neutrality,” or rules that prevent internet providers from limiting customers’ access to certain websites or slowing download speeds for specific content, are largely split along party lines in Congress. The heated debate has turned into the kind of election issue that Democrats think will help them.

Studies show young people disproportionately use the internet compared with older Americans and polls have shown they feel passionately about fair and open internet access. Democrats believe the issue may resonate with younger voters who may not be politically active on other issues like taxes or foreign policy.

U.S. Senator Brian Schatz, a Hawaii Democrat, said on Twitter “young people need to take the lead on net neutrality. It’s possible for Millennial political leadership to make a real difference here.”

The scrapping of the Obama administration’s rules is likely to set up a court battle and could redraw the digital landscape, with internet service providers possibly revising how Americans view online content. The providers could use new authority to limit or slow some websites or offer “fast lanes” for certain content.

Republicans on the FCC have sought to reassure young people that their ability to access the internet will not change after the rules take effect. People who favor the move argue that after users realize that little or nothing has changed in their internet access, it will not resonate as a political issue.

Jesse Ferguson, a Democratic strategist, said polls have found young people are favoring Democrats in the most recent elections and that the net neutrality issue could be used to gather support in the 2018 midterm congressional elections.

He said while older voters tend to care about Medicare, polls are finding that younger voters are motivated by net neutrality.

“Net neutrality is the latest data point for voters that the administration is more interested in doing what big companies want them to do, than what people think is in their interest,” Ferguson said. “That’s a narrative that is politically toxic for Republicans.”