NVIDIA shares added to recent gains Monday as CEO Jensen Huang set his sights on Europe. Huang, alongside U.K. Prime Minister Sir Keir Starmer, kicked off London Tech Week on Monday. The event underscored a pivotal change in the U.K.’s approach to technology, transforming it from a startup-centric domain to a matter of national policy. This strategic shift is supported by substantial investments in human capital, technological platforms, and strategic partnerships.

By 11:40AM ET, NVIDIA’s (NASDAQ:NVDA) stock was up 0.94% to $143.03.

Huang emphasized AI’s transformative potential across various sectors, predicting that "every industry in the U.K. will be a tech industry" due to AI. Starmer shared his administration’s focus on integrating AI across all government departments to enhance the lives of U.K. citizens. He highlighted the U.K.’s robust AI community, significant capital investments in AI, and the nation’s commitment to becoming a hub for AI research and development.

NVIDIA is set to further its investment in the U.K. by establishing an AI lab and collaborating with the government to advance the AI skills of local developers. These initiatives aim to create a self-reinforcing cycle where infrastructure investments spur more research, leading to breakthroughs and the growth of new companies.

The collaboration between the U.K. government and NVIDIA extends to several key projects. The NVIDIA Deep Learning Institute will support a national AI skills initiative, training developers in advanced AI techniques. NVIDIA’s new AI Technology Center in the U.K. will focus on research in embodied AI, material science, and earth system modeling. The U.K.’s Financial Conduct Authority is incorporating NVIDIA technology into its innovation sandbox, and a partnership has been announced to accelerate AI-native 6G research. Additionally, the Isambard AI supercomputer, powered by NVIDIA, is expected to become operational this summer.

A significant commitment from the U.K. government involves an investment of approximately £1 billion in AI research compute by 2030, with funding beginning this year. This investment aligns with Prime Minister Starmer’s vision of "sovereign AI ambitions," which encompasses more than technology—it’s about encapsulating a nation’s culture and heritage within AI development.

NVIDIA’s engagement in Europe is not limited to the U.K. In Sweden, Germany, and France, NVIDIA is collaborating with various partners to build national AI infrastructures and supercomputers, as well as establishing Europe’s largest AI Campus in the Paris region.