As of early this morning, Uber CEO Travis Kalanick is out.
It's the latest chapter in what has become perhaps the most enticing tech story of the year that, many might argue, begins with the bombshell blog by former Uber engineer Susan Fowler that reveals systemic sexism at Uber.
Things started to sour earlier this year, however. Here's how it all went down:
Kalanick a lightning rod for Trump criticism
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December 14: Reports reveal Kalanick is joining Trump's business advisory board.
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January 19: Protesters chain themselves to doors at Uber's offices in San Francisco and begin to boycott the service.
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January 19: FTC charges Uber with a $20 million fine for recruiting drivers while exaggerating earnings potential.
If that was a spark, what followed was a forest fire
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February 19: Former Uber engineer Susan Fowler posts her now-famous blog post detailing sexism within the company.
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February 20: Uber calls for an internal investigation, known as the "Holder investigation" after former U.S. Attorney General Eric Holder, who's leading it.
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February 23: Alphabet's Waymo unit files a lawsuit against Uber claiming that a former Waymo employee, Anthony Levandowski, stole secrets related to autonomous vehicle technology.
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February 27: Uber SVP of engineering Amit Singhal leaves the company after it was revealed that he had left Google a year earlier due to a "credible" sexual harassment complaint.
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February 28: Travis Kalanick apologizes after he's caught on film arguing with an Uber driver, Fawzi Kamel, about Uber's new plans to lower fares. "Some people don't like to take responsibility for their own s---. They blame everything in their life on somebody else. Good luck," Kalanick told his driver.
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March 3: The New York Times reveals that Uber has been using a feature named "Greyball" that showed people it suspected to be government officials a fake version of the app that would deny them a ride. This was used by Uber to operate in areas where its service was deemed illegal without being caught.
Exodus followed by more scandal
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March 3: On the same day, Charlie Miller, Uber vice president of product and growth and self-driving senior engineer, leaves the company.
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March 8: Artificial intelligence labs director Gary Marcus leaves the company.
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March 16: Self-driving director Raffi Krikorian leaves.
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March 19: Uber president Jeff Jones departs the company.
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March 20: Uber's vice president of maps and business platforms, Brian McClendon, leaves.
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March 24: Gabi Holzwarth, who dated Kalanick for several years, revealed to The Information that she, Kalanick, and five Uber executives who had traveled to Seoul in 2014 visited an escort bar while there. A female marketing executive who was in the group told Holzwarth later that she felt Uber tried to silence her complaints.